PENDEKATAN PARIWISATA BERBASIS MASYARAKAT / COMMUNITY BASED TOURISM (CBT) DI DESA WISATA LUMAJANG, KABUPATEN BANDUNG
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Authors:
Nurul Asyifa, Ricky Karya Pratama, Isabella Fitria Andjanie, Alhilal Furqan
Abstract:
“One of the challenges in realizing community-based tourism villages is the lack of experience among local communities in the development and management of tourism activities. Therefore, a comprehensive approach based on Community-Based Tourism (CBT) is needed. Lamajang Tourism Village, known for its cultural tourism potential, is currently developing its natural tourism. This research aims to assess and evaluate the readiness of community participation in managing tourism potential to become a quality, attractive, and sustainable tourism product. The research method used in this study is a descriptive qualitative approach. Data collection techniques involve field observations, interviews with various tourism stakeholders and local community figures, as well as analysis of policy documents from the local government of Bandung Regency. The assessment framework and indicators used in this study are based on the “Handbook on Community-Based Tourism: How to Develop and Sustain CBT”. This research generates several conclusions and recommendations, including the need for evaluation and optimization at various stages of the CBT approach to advance Lamajang village, which is still considered an emerging tourism village, towards a developing/prospering tourism village. Keywords: community based tourism; indigenous village cikodang; Lamajang Village; tourism village.”
Keywords
community based tourism; indigenous village cikodang; Lamajang Village; tourism village.
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PDF:
https://jurnal.harianregional.com/jumpa/full-107902
Published
2023-07-30
How To Cite
ASYIFA, Nurul et al. PENDEKATAN PARIWISATA BERBASIS MASYARAKAT / COMMUNITY BASED TOURISM (CBT) DI DESA WISATA LUMAJANG, KABUPATEN BANDUNG.Jurnal Master Pariwisata (JUMPA), [S.l.], p. 220 - 253, july 2023. ISSN 2502-8022. Available at: https://jurnal.harianregional.com/jumpa/id-107902. Date accessed: 28 Aug. 2025. doi:https://doi.org/10.24843/JUMPA.2023.v10.i01.p09.
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Issue
Volume 10, Nomor 01, Juli 2023
Section
Articles
Copyright
This work is licensed under a Creative Commons Attribution 4.0 International License
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