PILIHAN RASIONAL PENGELOLA GARUDA WISNU KENCANA MEMPERTAHANKAN KUNJUNGAN WISATAWAN DOMESTIK DI MASA PANDEMI COVID-19
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Authors:
Ni Putu Yunita Denasari Suarjaya, Nazrina Zuryani, Wahyu Budi Nugroho, Nyoman Ayu Sukma Pramestisari
Abstract:
“The Covid-19 pandemic has affected all sectors of human life, especially the Bali tourism sector; for instance, it has caused the number of domestic tourists visiting Garuda Wisnu Kencana to decrease. This study used a qualitative approach to analyze the rational choice of Garuda Wisnu Kencana managers in maintaining domestic tourist visits during the Covid-19. Moreover, the result is further explained in the explanatory descriptive, and James S Coleman’s Theory of Rational Choice is used as the theory for the analysis. There are two essential elements in rational choice: actors and resources. Zetlin suggests that there are five essential elements regarding the process of rational choices: determining the priority, measuring the resources and actions, selecting the actors, and exchanging the resources. Garuda Wisnu Kencana actors have maintained the resources intentionally with goals or interest from a value and choice and thorough consideration. The managers create new regulations based on the circumstances on the ground with a government’s new binding regulation to decrease the virus’s spreading.”
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PDF:
https://jurnal.harianregional.com/sorot/full-96774
Published
2023-01-17
How To Cite
SUARJAYA, Ni Putu Yunita Denasari et al. PILIHAN RASIONAL PENGELOLA GARUDA WISNU KENCANA MEMPERTAHANKAN KUNJUNGAN WISATAWAN DOMESTIK DI MASA PANDEMI COVID-19.JURNAL ILMIAH SOSIOLOGI: SOROT, [S.l.], v. 3, n. 1, jan. 2023. ISSN 2827-914X. Available at: https://jurnal.harianregional.com/sorot/id-96774. Date accessed: 02 Jun. 2025.
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Issue
Vol 3 No 1 (2023): JISSOROT
Section
Articles
Copyright
This work is licensed under a Creative Commons Attribution 4.0 International License
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