Authors:

I Komang Dharma Yoga, Nazrina Zuryani, Wahyu Budi Nugroho

Abstract:

“The hallyu wave that entered Indonesia has increased teenagers’ interest in music, movies/dramas and idols to Korean fashion. Teenagers’ interest in K-Pop fashion indirectly makes it a self-identity that is known in the social environment and to recognize themselves. This study analyzes the phenomenon of K-Pop fashion on the formation of self-identity in adolescents in Cikupa, Banten with a qualitative approach method with descriptive-explanatory data. The theoretical analysis used in this research as a scalpel is Stuart Hall’s Identity theory. The results of this study reveal that teenager in Cikupa, Banten who use K-Pop fashion can form self-identity through the introduction of enlightenment subjects known in the social environment and recognize themselves. Through sociological subjects when interacting there is recognition when using K-Pop fashion in their social environment indirectly or directly believing in their identity for teenagers in Cikupa, Banten. Postmodern subjects know that the background of teenagers using K-Pop fashion is influenced by the globalization process because they can easily choose or adopt what they like. K-Pop fashion can shape self-identity in adolescents who are identical as their characteristics in their social environment. There are opportunities in the fashion industry that can be used as K-Pop fashion as a reference or elaborated using materials/models that carry the richness of Indonesian culture that are elaborated in K-Pop-style fashion to attract teenagers and K-Pop fandom.”

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PDF:

https://jurnal.harianregional.com/sorot/full-109032

Published

2023-11-21

How To Cite

YOGA, I Komang Dharma; ZURYANI, Nazrina; NUGROHO, Wahyu Budi. Fenomena Fashion K-Pop Sebagai Pembentukan Identitas Diri Remaja di Cikupa,Banten.JURNAL ILMIAH SOSIOLOGI: SOROT, [S.l.], v. 3, n. 2, nov. 2023. ISSN 2827-914X. Available at: https://jurnal.harianregional.com/sorot/id-109032. Date accessed: 08 Jul. 2024.

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Issue

Vol 3 No 2 (2023): JISSOROT

Section

Articles

Creative Commons License This work is licensed under a Creative Commons Attribution 4.0 International License