A Verbal and Non-Verbal Signs of Walt Disney Posters
on
Authors:
Yustina Juita Simarmata, Ni Wayan Suastini, Desak Putu Eka Pratiwi
Abstract:
“This study aims to find out the verbal and non-verbal signs found in Walt Disney posters and analyze the meaning of verbal and non-verbal signs found in Walt Disney posters. Verbal sign is about text or words that appear in the Walt Disney poster. For the non-verbal signs appears as characters and colors used. The data of the research were downloaded from the pinterest. This study used a descriptive qualitative method. This study used a theory by Saussure in Chandler (2007) to analyze verbal and non-verbal signs. While the theory from Barthes (1977) to analyze the meaning of signs, and the supporting theory from Cerrato (2012) to analyze color terms. This research reveals that 6 verbal signs and 6 non-verbal signs were found in Walt Disney posters. These signs also contained 5 denotative and 9 connotative meanings from the story line in the poster. These meanings were found in the words and picture of Walt Disney posters.”
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PDF:
https://jurnal.harianregional.com/sastra/full-83771
Published
2022-05-26
How To Cite
SIMARMATA, Yustina Juita; SUASTINI, Ni Wayan; EKA PRATIWI, Desak Putu. A Verbal and Non-Verbal Signs of Walt Disney Posters.Humanis, [S.l.], v. 26, n. 2, p. 172-179, may 2022. ISSN 2302-920X. Available at: https://jurnal.harianregional.com/sastra/id-83771. Date accessed: 02 Jun. 2025. doi:https://doi.org/10.24843/JH.2022.v26.i02.p02.
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Issue
Vol 26 No 2 (2022)
Section
Articles
Copyright
This work is licensed under a Creative Commons Attribution 4.0 International License
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